Question 1

What are the key benchmarks for Consumer Packaged Goods?

Accepted Answer

Key CPG benchmarks include Customer Acquisition Cost (CAC), Net Promoter Score (NPS), conversion rates, and customer lifetime value. Performance varies by company size and segment.

Question 2

How do I compare my metrics to CPG benchmarks?

Accepted Answer

Compare your metrics against industry medians. If you're below median, identify improvement opportunities. If above, you're outperforming peers. WhyItMatters.AI helps track and benchmark your performance.

Question 3

Why are industry-specific benchmarks important?

Accepted Answer

Generic benchmarks can be misleading. Consumer Packaged Goods has unique dynamics that affect metrics. Industry-specific benchmarks provide relevant context for your performance.

Consumer Packaged Goods Benchmarks

Benchmarks for Other Industries

Track Your CPG Benchmarks

Consumer Packaged Goods Benchmarks

Benchmarks for Other Industries

Track Your CPG Benchmarks