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Start Asking QuestionsCompetitor Analysis
Questions about understanding and analyzing competitors
Identify your primary competitors in the market based on your product, positioning, and target customers.
Understand how your competitors make money, their revenue streams, and business model structure.
Identify competitive advantages and vulnerabilities of your competitors.
Identify feature gaps between your product and competitors.
Understand competitor market positioning, messaging, and value proposition.
Identify competitor target customers, segments, and ideal customer profiles.
Understand how competitors acquire customers and grow their business.
Track recent product launches, features, and announcements from competitors.
Market Research
Questions about market size, trends, and dynamics
Get TAM, SAM, SOM estimates for any industry or market segment.
Identify major trends shaping an industry or market.
Identify major players, market leaders, and emerging competitors in a market.
Understand barriers that make it difficult to enter or compete in a market.
Identify factors driving market growth and expansion.
Understand different customer segments and their characteristics in a market.
Understand regulatory requirements, compliance needs, and policy environment.
Understand how buyers evaluate, compare, and purchase solutions in a market.
Strategy
Questions about competitive strategy and positioning
Get strategic positioning recommendations for competitive differentiation.
Identify and prioritize strategic opportunities based on market and competitive analysis.
Get strategic recommendations for responding to competitive actions.
Evaluate market entry opportunities and get go/no-go recommendations.
Identify and assess the most significant competitive threats to your business.
Identify your true competitive advantages and how to defend them.
Get strategic recommendations for winning in your market.
Strategic guidance on competitive positioning approach.
Pricing
Questions about pricing strategies and competitive pricing
Understand competitor pricing models, tiers, and strategies.
Track recent pricing changes from competitors.
Get pricing strategy recommendations based on competitive analysis.
Understand competitor pricing tiers and what's included in each.
Get a market-wide view of pricing to understand where you fit.
Understand value proposition behind competitor premium pricing.
Analyze psychological pricing strategies competitors employ.
Strategy for value-based positioning against cheaper competitors.
Positioning
Questions about market positioning and differentiation
Understand how competitors position themselves and their value propositions.
Analyze competitor marketing messages, claims, and language.
Identify differentiation opportunities and unique positioning angles.
Understand who competitors are targeting and their ideal customer.
Identify which industries or verticals competitors specialize in.
Analyze competitor value proposition and messaging framework.
Challenger positioning strategy against dominant competitor.
Identify unclaimed positioning territories.
Sales Enablement
Questions to help sales teams compete and win
Get strategies and tactics to win against a specific competitor.
Anticipate common objections in competitive deals and how to handle them.
Get discovery and qualifying questions that highlight competitor weaknesses.
Understand competitor sales tactics to prepare and counter them.
Identify the best proof points and case studies to use against a competitor.
Get tactical positioning guidance for competitive deals.
Anticipate and prepare for common customer concerns and objections.
Get effective discovery questions to qualify and position against competitors.
Product
Questions about product strategy and competitive features
Understand competitor product direction based on signals and announcements.
Identify your unique features and capabilities vs. competitors.
Identify features competitor customers want but aren't getting.
Get a detailed feature-by-feature comparison with competitors.
Understand the strategic product decisions competitors are making.
Competitive intelligence for product roadmap prioritization.
Separate meaningful competitor features from marketing fluff.
Understand competitor long-term product direction.
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