salesSaaS
Average Sales Cycle Length in SaaS (Software as a Service)
The average time from first contact to closed deal.
SaaS Sales Cycle Benchmarks
Low
84
25th percentile
Median
40
50th percentile
High
21
75th percentile
Elite
7
Top 10%
Self-serve reduces cycle significantly
Lower is better
What Affects Sales Cycle?
Deal size and complexity
Number of decision makers
Procurement process maturity
Competition in deals
Sales process efficiency
Buyer urgency
How to Improve Sales Cycle
1
Qualify deals faster and better
2
Provide competitive differentiation early
3
Enable champions with competitive content
4
Address objections proactively
5
Create urgency with value
6
Streamline procurement process
Sales Cycle in Other Industries
Track Your Sales Cycle Automatically
WhyItMatters.AI helps you monitor competitive metrics and benchmark against saas (software as a service) industry standards.